Black five electricity sales increased 18% YoY in Andrews three times with iOS

Adobe data released on Saturday, Thanksgiving and black Friday, the U.S. electricity supplier sales hit a new record, reaching $4 billion 470 million, an increase of 18%. Black Friday day, mobile electricity supplier sales of $905 million, from iOS, 25% from Android.

 

Sina

technology news Beijing time on November 29th afternoon, Adobe data released Saturday showed that this Thanksgiving black Friday and American electricity sales hit a new record, reaching $4 billion 470 million, an increase of 18%.

, which Thursday Thanksgiving electricity supplier sales of $1 billion 730 million, black Friday was $2 billion 740 million. This shows that the traditional black Friday day shopping spree is gradually expanding to two days.

Adobe data from 4500 retail sites, covering 100 U.S. retailers business transactions 80%. Data show that 33.2% of electricity sales from the mobile terminal, which is higher than the proportion of 2014 of 27%. As in the past, compared with Android, iOS platform electricity supplier transactions more active.

Thanksgiving Day, a total of 639 million mobile providers to achieve sales of $71%, of which from iOS, from Android. The black Friday, mobile electricity supplier sales of $905 million, from iOS, 25% from Android.

black Friday, iPhone platform for the electricity supplier turnover of $368 million, Android phone was $180 million, iPad $302 million, while the Android tablet is $50 million. The gap between Android and iOS in the U.S. mobile electricity supplier market is mainly due to the higher market share of iOS in the United States, while iOS users’ spending power is stronger than Android users.

Other points of the

Adobe report also include:

– Black Friday’s average discount reached 24%. By e-mail to promote the transaction volume is 25% higher than in 2014, accounting for more than the total of more than 15%. The total amount of transactions from online advertising accounted for 40% of the total.

– user activity on social media than the same period last year, an increase of 25%, referred to the number of close to 4 million times. Amazon accounted for half of them, more than Taghit and WAL-MART and 2 times.

– Black Friday sales of the best electronic products are Samsung 4K TV, apple iPad Air 2, Microsoft Xbox One, apple iPad mini and SONY PS4.

Adobe also found that the inventory shortage situation reached two times the normal level. This is easy to understand, but still higher than this