to look at the community O2O, I think there is still a long way to go, perhaps more than O2O industry in other areas.
understands your stress patterns,
even the Ding Dong District into a failed case, but the community did not reduce the heat O2O. On the contrary, we often hear that certain community O2O projects have received tens of millions of levels of financing. Moreover, dynamic valuation of billions of dollars, or even billions of.
when people face a series of crises, they will have a default stress response. For example, some people are faced with pressure to escape without restraint. Some people work hard, others complain about themselves, others blame others…… The important thing is that you have to know your stress patterns so that you can make your next step in a sober state.
I have been to the community O2O embrace of doubt, on the one hand is the market rising heat, on the other hand, has seen relative success stories, curious, also let a person want to explore in this field.
in 2013, one of my friends want to do community O2O, and to start planning team and other issues. By the first half of 2014, the project had not yet started, but he told us about it again, saying that a company in Beijing had raised $100 million. "One hundred million dollars ah, what not to do!" the excitement shows between the lines. Not long ago, when we talk about the O2O community again, he became silent, seems to have given up the idea, perhaps by the Ding Dong District "failure".
what is community O2O? I always have this question. For example, near the community to achieve online takeaway food store, is not? If so, it is not a takeaway, as for the O2O community so tall? Looking at the current domestic O2O community model, can be divided into several categories:
through the phenomenon
has been a bottleneck, funds may be problems, you can not continue to rob Peter to pay Paul. Debt denial includes non essential expenses such as not buying new equipment, adding workspaces, hiring contractors, and so on.
these decisions are tough, but as an entrepreneurial team, it is better to save money than to let the debt problem grow. In addition, it is necessary to have an emergency account, so as not to encounter really unavoidable expenses.
meets customer needs in order to create valuable models. The Internet is not to change people’s lives, but to enhance people’s lives, make life easier and more interesting. And the development of the Internet to the back, the more should be embellish things fine silent, feeling no barriers, and daily life as one.
rejects more debt,
a, the District Social entry: for example, Ding Dong District, community social entry, but actually do is.
if clear decay building a nest, must not mean action. If you can’t hire more employees, so will the extra people clean up; if your income is from a customer service to customers, then do not choosy. But also be quick to find clients and projects that interest you.
everyone loves listening to successful startup Stories: tough starts, popular products, smooth financing, and the peak of life…… Not every story has a perfect ending, and in order to avoid the tragedy, especially entrepreneurs in the Internet industry entrepreneurs, have not only courage, foresight, more important is to learn to deal with the crisis.
understand the difficulty, and see the essence of
for the community O2O, on the one hand, the market is rising heat, on the other hand, did not see a relatively successful case appeared. To meet customer needs in order to create valuable models, so as to look at the current community O2O, I think there is still a long way to go, perhaps more than O2O industry in other areas of the industry. So, as an entrepreneur, the following 5 questions are worth thinking about.
when you start your business, you may have a relatively focused vision: >
maybe you know everything about the team, such as how many people have been hired recently and how many contracts have been broken up. However, these are not the main reasons for your bottleneck. As a marriage, a small problem small enough to make families fall apart, but the long-term accumulation of small problems can also lead to building collapse. So the team’s decision makers should see the problem going on for a long time.
1, entry point,
we all say that entrepreneurship is based on passion, all the problems to understand, and also lost the opportunity to start business. So these questions don’t have to be answered, but at least think about it. If you’re trying to start a business in this field, I think the following issues need to be considered:
back to the original vision,
don’t believe in fatalism,
fatalistic theory is, "things are always like this, you can’t escape."." The idea is so easy to despair that there is no incentive to take action. Keep looking at where you can change and challenge, and you won’t be a victim of fatalism.
bottleneck coming, take decisive action,
American financial magazine Entrepreneur pointed out that entrepreneurship is a gamble, but also to face the difficulties in the team, which requires entrepreneurs excellent Eq. Specifically, there are several ways to get your team out of the clouds as soon as possible.